Mainstream rap artist teams up with a small YouTube creator. Here's why this is a big deal👇J. Cole's latest single, "procrastination (broke)," was born out of a collaboration with a fan, and it all began with a case of writer's block. In search of inspiration, the rapper scoured YouTube for "J. Cole-type beats" and came across a track by producer bvtman. "bvtman," a small producer channel, has shared nearly 1,486 beats since his first upload on Oct 5, 2011. That averages out to a new video every 2.7 days, for the past 12 years.On Wednesday, the producer released the track on his channel, featuring cover art with a message of gratitude from Cole to bvtman. After the release, bvtman's comment section filled with excitement from long-time supporters and other aspiring musicians and producers. The song represents the struggles many artists face, searching for inspiration and the support and creativity that can come from the community.
Big Picture: In the past, releasing music was a difficult task that required the assistance of legacy gatekeepers such as record labels. With the advent of the internet and platforms such as SoundCloud, the process has been democratized, allowing artists from all corners of the globe to distribute their music independently.Similarly, the rise of platforms like TikTok and YouTube has allowed even more creatives from all backgrounds to bypass traditional media corporations and produce content independently. This leads to the following:✅ A diverse range of voices and perspectives being represented online.✅ A more inclusive and representative ecosystem for creators. ✅ A free distribution and marketing tool for creators.J. Cole's collaboration with YouTube creator bvtman, is a big deal.It's a reminder that "Luck is what happens when preparation meets opportunity." - Seneca.It's a full circle moment, as the song is about finding inspiration, and the collaboration has in turn inspired thousands of aspiring producers and musicians. It's a testament to the power of inspiration and the importance of supporting and uplifting upcoming creators.
YouTube to the World Economic Forum
The World Economic Forum hosts an annual gathering in Davos, Switzerland, where global leaders discuss important issues. In recent years, influencers have begun attending the event, and this year is no exception. Among the most notable creators present are Nuseir Yassin, known as Nas Daily, and Luisito Comunica, both of whom have a significant following on YouTube. Other creators in attendance include Prajakta Koli, Wode Maya, Nathalia Arcuri, and Adanna Steinacker, who have large followings on YouTube and other platforms.
Big Picture: The World Economic Forum's decision to invite creators is not just wise; it's practical. These individuals are not just content creators; they are visionaries with a powerful platform to inspire change. With a combined following of over 230 million, these creators can spark a movement to inspire their followers to think differently about the world and their role in it. They bring new perspectives and fresh ideas that can help shape the future. By inviting these creators to the Forum, the Forum reaches a broader audience and empowers a new generation of leaders to shape the world. It's beautiful to see these creators, with their vast followings, use their platforms to inspire change and make a difference. The presence of these creators at the Forum is a powerful reminder that we all can create a better future and achieve wonders through content.
FontSelf: An easy-to-use font creation extension for Illustrator and Photoshop. It allows users to turn their handwriting or illustrations into a font and use their unique style in their design projects. They just released a version for iPad.
Coming next month :) *made with @fontself on the iPad https://t.co/9Rj6A0dZmA
— Francis Chouquet (@Fran6)
Sep 10, 2022
YouTube Transcript: Generate YouTube transcripts instantly! You can pair this with ChatGPT to summarize your video transcripts for a more practical use case.
Summarize YouTube videos instantly 👇
Using → https://t.co/kWxkALYLpM + ChatGPT https://t.co/33sMLC0cYw
— Always Creating (@alwayscreatingg)
Jan 22, 2023
Thumbs Up: Want to know what a thumbnail & title combination will look like on all devices? You can use Thumbs Up to do exactly that; upload your thumbnail and type in your thumbnail, and it will generate multiple mockups.
hey YouTubers! use these tools:
https://t.co/dCYq7N5Cf2 - Test out titles/thumbnails before you upload
https://t.co/rggzDBuSpu - Test out if YouTube thinks your thumbnails are safe to promote (1-3 bars is okay, 4-5 is bad) https://t.co/O67nhilseo
— Mysticat (@MysticatLive)
Mar 20, 2022
CreatorML: This tool uses machine learning to predict which title and thumbnail combination will perform better before you ever press upload. The founder, Charles Weill, is an ex-Google Machine Learning employee and is documenting the process of building the tool on his personal Twitter. They recently created a Google Chrome extension with even more helpful tools.
When the CreatorML Chrome extension hits 1,000 users, I'll add a "download thumbnail" button. 🖼
Only 247 installs away! 🔜 https://t.co/WJpyATxpOX
— Charles Weill (@CharlesWeill)
Jan 5, 2023